Amazon’s Artificial Intelligence (AI) in Marketing

Amazon AI Marketing Amazon is the most excellent online retailer in the world by market capitalization. In Seattle, Washington, Amazon was established as a book-selling platform in 1994. Since then, it has developed into a well-known brand that offers various goods and services. The company's net sales as of 2020 are derived from subscription services, Amazon Web Services, and services provided to third-party retail sellers.Today, the business has created AI applications for eCommerce, shipping, warehousing, and other sectors. Customer passion over competitive emphasis is the first of Amazon's four alleged guiding principles.To illustrate the development and enhancement of Amazon's recommendation algorithm over time and its commercial…


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